Pricing
Pay for your neighborhood. Not a suite you don't need.
No annual contracts. Scale from a single gated community to an entire zip code.
Choose your primary farm
Simple pricing by neighborhood size
Micro
1 – 99 homes
$19/mo
Setup: $29 one-time
Perfect for small gated communities, cul-de-sacs, or hyper-local luxury streets. Rock Lake (9 homes), private enclaves, boutique subdivisions.
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Agent dominance
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SmartFarm List
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Redfin data only
Claim neighborhood
Small
100 – 299 homes
$39/mo
Setup: $49 one-time
Tight-knit neighborhoods with consistent turnover. Ballantrae (~200 homes), smaller subdivisions, established communities.
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Agent dominance
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SmartFarm List
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Monthly refresh
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Redfin data only
Claim neighborhood
MOST POPULAR
Standard
300 – 599 homes
$79/mo
Setup: $99 one-time
The sweet spot for most residential neighborhoods. Consistent volume, enough data to produce reliable rankings. Westchase sub-neighborhoods, newer subdivisions.
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Agent dominance
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SmartFarm List
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Monthly refresh
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Beat Brief / Game Plan
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Redfin data
Claim neighborhood
Large
600 – 999 homes
$119/mo
Setup: $149 one-time
High-volume neighborhoods with deep market history. Produces the richest agent rankings and most reliable SmartFarm List scores.
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Everything in Standard
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ATTOM equity data
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Bi-weekly refresh
Claim neighborhood
Premium
1,000 – 1,999 homes
$159/mo
Setup: $199 one-time
Major neighborhoods like Bexley, Starkey Ranch, Watergrass. Full data stack — Redfin + ATTOM + life event signals for the highest-quality lead scoring.
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Everything in Large
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ATTOM equity data
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Life event signals
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Weekly refresh
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AI market report
Claim neighborhood
Estate
2,000+ homes
$249/mo
Setup: Contact us
Large master-planned communities and zip-code-wide farms. Custom setup pricing to ensure we never lose money on data costs at this scale.
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Everything in Premium
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Custom setup fee
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Dedicated support
Claim neighborhood
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Only claimed neighborhoods are scored. You never pay for data on a neighborhood no one has reserved. Setup fee covers your initial 24-month data pull. Monthly fee covers ongoing scraping, refreshes, and access.
Expand your territory
Add more neighborhoods
Already have a primary farm? Add nearby neighborhoods at a steep discount — no setup fee.
+ Micro neighborhood
1–99 homes · gated communities, small streets
+$10/mo
No setup fee
+ Small neighborhood
100–299 homes · secondary subdivisions
+$19/mo
No setup fee
+ Standard neighborhood
300–599 homes · neighboring communities
+$39/mo
No setup fee
+ Large neighborhood
600–999 homes · expand your territory
+$59/mo
No setup fee
Build your plan
Your custom pricing
Monthly estimate
Primary farm
Add-on neighborhoods (optional)
Primary farm$79/mo
Monthly total
+ $99 one-time setup
$79/mo
Claim your neighborhood →
Questions?
Common questions
What exactly is the setup fee for?
The setup fee covers the initial 24-month historical data pull for your neighborhood — scraping all sold listings, building your first agent dominance ranking, and generating your SmartFarm List. It's a one-time cost that scales with neighborhood size because larger neighborhoods have more records to process.
Why are add-ons cheaper than primary farms?
Your primary farm pays for the core infrastructure — server allocation, account management, and support overhead. Add-on neighborhoods are incremental — they share that infrastructure cost, so the data cost is the only new expense. No setup fee on add-ons for the same reason.
What if my neighborhood has 2,000+ homes?
The monthly rate is $249 but the setup fee is customized because data costs vary significantly at this scale. We calculate setup fee as: (total homes × data cost per record × 24 months) + 30% margin. We'll always show you the formula so you know exactly what you're paying for.
Can I cancel anytime?
Yes — month-to-month, no annual contract. Cancel any time and your neighborhood becomes available for another agent to claim. Setup fees are non-refundable as they cover work already done.
What does "exclusive territory" mean?
Only one agent can claim each neighborhood. If you claim Bexley, no other SmartFarm user can see Bexley's data or send SmartFarm-powered campaigns there. Your competitor can't buy the same intelligence on your farm.
How we compare
SmartFarm vs the competition
SmartFarm SmartZip Offrs
Pay-as-you-go pricing ✓ — —
No annual contracts ✓ — —
Real-time agent dominance ✓ — —
Neighborhood-exclusive territories ✓ — —
Life event lead scoring ✓ ✓ —
ATTOM + Redfin data fusion ✓ ✓ ✓
Ready to claim your farm?
Start with one neighborhood, scale to as many as you need.
Browse neighborhoods →